Facebook is a powerful tool. Over 70% of internet users are on Facebook, and these days almost everyone you are trying to target is on...

6 degrees of separation from Kevin Bacon. This game was made up by a few students, and is based off of the idea that nobody...

Many companies struggle with creating a strong brand identity. One of the biggest mistakes that I see them make is trying too hard. I have...

Remember the days of Ask Jeeves, where you would type your question in full form to find an answer? Well, while Ask Jeeves turned into...

Online advertising is easily one of the most effective ways that you can reach out to your target audience in the new age of digital...

In the digital age, advertising comes at us from more directions than ever before. Companies are always looking for a way to stand out from...

Most businesses use some kind of incentive to get customers to sign up for their email list, such as a discount coupon or freebie. This...

Many small businesses will spend a lot of time and money on marketing efforts, but I frequently find that they cannot tell you what their...

Marketing tools are everywhere on the internet, but sometimes the right ones can be hard to find. There are free tools, paid tools, new tools,...

Marketing in a digital age can mean a whole new language sometimes. I frequently find myself accidentally using acronyms that my clients have no understanding...

Marketing in the digital age can easily become overwhelming and all consuming. Trust me. I know. It is easy to start looking at things and...