5 Must Haves for your 2018 Marketing Plan Writing out a marketing plan for the whole year is important, and necessary. For many small businesses,...
- 19
- Sep
Understanding the Online Advertising structure can be confusing for most people. This is largely because people go about it from the wrong direction. I frequently...
- 08
- Sep
There are a ton of businesses out there with zero reviews, or a one star review, but you aren't one of them. That is great,...
- 05
- Sep
Creating content for social media is difficult, time consuming, and one of the most frustrating things that I generally have to do for my job....
- 05
- Sep
Marketing is hard. A lot of people say that they do it, but usually it is either thousands of dollars, or it isn't done very...
- 26
- Jul
Most of my initial meetings with new clients follow the same general format. They come to me and want to use a very specific marketing channel...
- 02
- May
So you've decided to run a Google AdWords Campaign. Great! What is the next step that everyone takes? Sitting down and brainstorming up what all...
- 20
- Apr
Social Media use has grown over time, and continues to grow, as shown by the chart above from the Pew Research Center. Utilizing social media...
- 30
- Mar
Facebook is a powerful tool. Over 70% of internet users are on Facebook, and these days almost everyone you are trying to target is on...
- 28
- Mar
6 degrees of separation from Kevin Bacon. This game was made up by a few students, and is based off of the idea that nobody...
- 03
- Mar
Many companies struggle with creating a strong brand identity. One of the biggest mistakes that I see them make is trying too hard. I have...